Launch your SaaS.
Get your first 10 customers.
Positioning, distribution, channel-fit. The launch playbook to go from zero to your first 10 paying customers.
Before
- SaaS built. Zero revenue. Nobody knows it exists.
- No idea where your first customers will come from
- Running Meta Ads without a strategy — burning money
- Posting on social media and getting silence
After
- Clear positioning — you know exactly who you sell to and why they buy
- Distribution strategy tailored to YOUR SaaS
- Channel-fit: the right message, in the right channel, for the right customer
- 10 paying customers and a playbook to get the next 100
From "Build it and they will come" to "Launch it and they will pay".
The syllabus
What you'll master
Module 1
Positioning that converts
Define your ICP, craft a message that resonates, and differentiate yourself in a saturated market.
Module 2
Distribution channels
Meta Ads, LinkedIn, Twitter/X, communities, SEO. Which channels fit YOUR product and how to activate them.
Module 3
First 10 customers
Not users — customers. The cold start playbook to get people to pay before you have traction.
Module 4
Pricing strategy
When to charge, how to price, tiered plans that maximize revenue from day one.
Module 5
The launch playbook
The step-by-step to launch your SaaS, generate buzz, and convert attention into paying customers.
Module 6
Channel-fit
The right message × the right channel × the right customer. Find the combination that makes everything click.
How it works
Leave your email
We'll send you the complete syllabus with everything the course covers.
Learn the launch playbook
Positioning, distribution channels, Meta Ads, content strategy, channel-fit.
Get your first 10 customers
Not users. Customers. People who pay. The foundation to scale.
Ready to get your first 10 customers?
Leave your email and we'll send you the complete course syllabus.